Aveeno Daily Moisturizing Lotion is clinically proven to relieve dry skin. Formulated with active naturals Colloidal Oatmeal and rich emollients, this nourishing lotion helps prevent and protect dry skin for a full 24 hours. Aveeno Daily Moisturizing Lotion leaves your skin feeling soft, smooth and naturally healthy looking. It is gentle enough for everyday use and is dermatologist recommended.